$5M002Filming
Could I Rebuild This?
A form builder makes $5M a year. Could I rebuild it?
Tally · 11 people · the Belgian filing on screen
Filming now · first videos soon
Tech businesses,
taken apart.
With the real numbers.
I'm Nico. I build software for a living. I take real companies, pull their revenue from public filings, and try to rebuild them with AI. Then I show what it cost.
NL
REC
Nico Lennar
Software, businesses, receipts
First up
On the cutting table
Scripted, sourced, and being filmed. These go live first.
22,000003Filming
Could I Rebuild This?
A privacy law, turned into a business
Plausible · 10 people · open source, and people pay anyway
$1B004Filming
My Version
How does WhatsApp make money?
Meta's own filing, Q2 2026
Three series
What you'll find here
01
Could I Rebuild This?
A real company, its real revenue from a public filing, and what it would cost to build a version today.
02
I Tried It
A viral video makes a claim. I follow it exactly, with a budget and a timer, and show what happened.
03
My Version
A question everyone has asked, answered by someone who builds software for a living.
✓
Real filings
Revenue from public records and company statements. Never a guess dressed up as a number.
✓
Sources under every video
Every number on screen has a link. If something can't be checked, I say so.
✓
Wins and losses
What each experiment cost and what it made. The ones that fail stay on the page.
Be here for video one.
Follow the channel and the first breakdown shows up in your feed.
Follow on YouTube